10 years of professional writing experience. Work appearing in the publications you read.

 

Purple Pages owner Laura Vrcek's work has appeared in Huffington Post, HOW Design, Creative Digest, PRDaily, The Orange Dot and more. She started her career writing advertorial for an alt' newsweekly, gained experience in copywriting, content strategy, and branded editorial for e-commerce companies, and spent the past few years co-writing thought leadership articles for women (and some men) in executive roles.

"Ghostwriting isn't about putting words in someone's mouth," she says. "Ethical ghostwriting and co-writing is about helping busy people turn their ideas into ready-to-publish content." 

 

Why Purple Pages? 

Because purple, a color that's rarely found in nature, is often associated with creativity, wisdom, peace, and pride  how you should feel after publishing your next byline.

Also, when Laura was eight years old, she published a poetry book on lilac paper, bound it together with yarn, and sold it door to door. She likes to think of this as her first foray into PR + writing. 

 

Clients


AirPR

A PR-tech company helping businesses better measure PR's impact. To-the-point, approachable, expert voice in the PR-tech space. 

 

The work

  • Co-ideation and editing of executive bylines
  • Editorial outreach
  • AirPR Blog content/brand journalism
Laura has been such a pleasure to work with, and her contributions to our content marketing efforts have seen huge returns. She brings professional writing skills and creativity to a whole new level, and we are grateful to have her as part of our extended team.
— Rebekah Iliff, Chief Strategy Officer

Sojern

Travel's leading data-driven advertising platform. Home to Sojernal, the Sojern blog.

 

The work

  • Data journalism blog posts
  • Editing of senior manager-level bylines
  • Quarterly report copy editing 
Laura is an excellent writer, with both creativity to spare and a great work ethic. I’ve been working with her since January 2015 on materials meant for the company blog and the quality of her work never ceases to amaze me. She’s responsive, fast and has an exceptional talent for turning dry numbers into compelling story lines. I would strongly recommend her to anyone in need of an a talented writer.
— Camelia Gendreau, Director of Global PR & Comms

Parse.ly

Partners with digital publishers to provide clear audience insights through an intuitive analytics platform. 

 

THE WORK

  • Co-ideation and editing of executive bylines focused on digital media and publishing trends
  • Editorial outreach and development/brand journalism
 
Not only is Laura an amazing writer, but she is creative, self-motivated, and smart. She regularly writes industry-specific, complex content for our team — and is able to adapt her voice flawlessly based on the type of piece/author we require. Laura consistently comes to the table with content ideas (unprompted!) and potential sources; I truly feel like she is a member of our team.
— Allie VanNest, Head of Communications